This is the 5th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast hosted by Lee Safar.

Our guest on this episode of the series is Diego Baraona from El Salvador's Los Pirineos and the theme of this series is "The Current Realities Facing Coffee Producers in 2024".

In this final episode of the podcast series, Lee and Diego discuss the exciting opportunities and challenges facing the coffee industry in the coming years.

They explore topics such as the potential for increased local consumption of coffee at its origin, diversifying revenue streams through becoming a coffee consultant, and the importance of education within the industry.

The conversation touches on how the coffee industry can benefit from a 'reset', embracing technology for better information on pricing and financial situations, and the positive impact of tourism and local markets in coffee-producing countries.

Diego shares his vision for engaging more in coffee tourism and education on his farm, reflecting on the broader implications for the industry. They conclude the series on a hopeful note, emphasizing the lessons and opportunities that lie ahead for the coffee world.

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This is the 4th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast hosted by Lee Safar.

Our guest on this episode of the series is Diego Baraona from El Salvador's Los Pirineos and the theme of this series is "The Current Realities Facing Coffee Producers in 2024".

In this episode of the podcast series, Lee and Diego discuss the hefty financial and ethical costs associated with participating in the World Barista Championship and the broader financial dynamics of the coffee industry.

They explore who actually profits within the industry, revealing banks, landlords, equipment manufacturers, freight companies, and surprisingly, the labor force, as the main beneficiaries.

The conversation delves into the high costs of production, rental crises affecting cafes, and the alarming interest rates faced by producers. They also touch upon the consequences of agricultural practices and international trade issues, such as reliance on imported goods and the impact of geopolitical conflicts on supply chains.

The episode concludes with reflections on the future of the coffee industry and the challenges of achieving sustainability and fairness.

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This is the 3rd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast hosted by Lee Safar.

Our guest on this episode of the series is Diego Baraona from El Salvador's Los Pirineos and the theme of this series is "The Current Realities Facing Coffee Producers in 2024".

In this episode of the podcast series, Lee and Diego discuss the current state and future of coffee production in 2024.

They delve into the lack of motivation among coffee producers, the dangers of toxic positivity, and the necessity of addressing and acting upon the deep-seated issues within the coffee industry. Key challenges highlighted include labor shortages, pricing issues, and climate change.

The conversation also touches upon the financial burdens faced by coffee farmers, leading to a trend where many are selling their lands for urban development rather than continuing with coffee cultivation.

The episode emphasizes the importance of acknowledging these problems, seeking help, and taking immediate action to find sustainable practices and solutions for the future of coffee production.

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This is the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast hosted by Lee Safar.

Our guest on this episode of the series is Diego Baraona from El Salvador's Los Pirineos and the theme of this series is "The Current Realities Facing Coffee Producers in 2024".

In this episode of the series, Lee and Diego, discuss the realities facing coffee producers today. They delve into how the current situation developed over time, touching on the romanticization of coffee, the dysfunctional business models in the industry, and the significant issue of access to capital for producers.

Diego shares personal experiences with financial challenges and emphasizes the need for responsible business practices.

The conversation also covers the specialty versus commercial coffee debate, the obscured lines between them due to pricing issues, and the future of coffee production, highlighting the necessity for innovation and adaptation in the face of industry uncertainties.

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This first episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast hosted by Lee Safar.

Our guest on this episode of the series is Diego Baraona from El Salvador's Los Pirineos and the theme of this series is "The Current Realities Facing Coffee Producers in 2024".

In this episode of the series, the discussion focuses on the significant challenges such as labor shortages, increased costs, and the impacts of climate change and inflation on coffee farming.

Diego shares his experiences with navigating these issues, including innovative solutions like hiring transport for pickers and adapting harvest methods.

They also explore the difficulty of balancing quality with the rising production costs and discuss the broader industry's perspectives on these challenges.

The conversation highlights both the resilience and the innovative approaches of coffee producers in facing an increasingly tough landscape.

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